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WONDERS BASEBALL CLUB

CHANCE FOR PASSION

Wonders Baseball Club was launched in 2011, it was the Korea’s 1st independent baseball team that founded purpose was to give an opportunity to try out for a professional team, and or the players wants to come back to the team, because they were let go by the team and or the players who didn’t get pick up at the rookies draft. We decided to create a slogan "opportunity to the passion", and set the key value at player’s strong passion and potential, we tried to apply this on whole team’s brand. From the team’s identity, uniform to team’s bus, making a total brand design gave the confidence and pride to Wonders’ players, and also it passing the challenge and hopeful message to people in the world. The Wonders brand design attracts as much as a professional baseball team, the team made amazing score with 90 wins, 25 ties and 61 lost only in 3 years, and miraculously all of 31 players made to professional baseball team.

2014 FULL BRANDING
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